Holiday Fox

Role

Product Designer 

Timeline

Sept  - Nov 2021 

Image by Lance Anderson
In September 2021 I had the opportunity of working at Holiday Fox within the Partner team. I worked in an agile environment on upcoming products and tools as part of a major redesign of the whole platform.

Current homepage designed by fellow designer Jorge Garcia de Marina

Some of my contributions

  • Audited the current Holiday Fox Partner experience on web and conceptualized several solutions to enhance the user experience.

  • Conducted contextual research on current competitors where I observed current solutions in the marketplace for lodging, primarily vacation rentals and tourism activities.

  • Collaborated with PM, designers and developers to establish goals and created tools for the future of Holiday Fox. 

  • Explored different solutions through sketching and brainstorming and then proceeded to create user flows, concept sketches and high-level mockups that I delivered to my team.

  • Utilized existing UI components to improve current designs.

Learnings

Due to contractual obligations, I am unable to disclose more details about the projects.  Please feel free to contact me at raqueldjalo@live.com.pt for a chat. 

It's not personal

Designers can get easily attached to their designs. It's important to attentively listen to different opinions and seek after the why's and how's of stakeholders' thought processes. This resonated with me early on and made me distance myself from my designs when iterating based on feedback.

What about the other users?

I learned the constraints of designing for users with very reduced knowledge of tech skills, this reinforced the value of inclusive thinking and made me rethink my initial assumptions

Design is a never-ending process

Continuous delivery is essential for product teams to work efficiently and deliver a product that resonates with users. I learned that designs aren't meant to be 'finished' they should be able to adapt and grow with the business and user needs. Bringing everyone in the process means there is always something new to be found.